Free e-book · 10 chapters

The iGaming Affiliate Playbook

80% of iGaming revenue runs through affiliates. Download the exact frameworks, KPIs and deal structures used by the top 1% of operators — and turn your affiliate chaos into a profit machine.

10 chapters•30 min read
The iGaming Affiliate Playbook cover
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€0B+
Affiliate-Tracked Revenue
3–0×
Average ROI on Optimised Commissions
0%
of iGaming Revenue is Affiliate-Driven
Does this sound familiar?

You're scaling revenue.
But you're operating blind.

Most iGaming operators manage millions in affiliate revenue through fragmented spreadsheets, guesswork and gut feel. The cost is enormous — and almost entirely invisible.

What's inside the playbook

10 chapters.
Every framework you need.

The playbook senior affiliate operators and directors use. Not just theory — exact frameworks, benchmarks and deal blueprints you can apply immediately. Built for operators who are ready to act big.

Chapter 01 of 10

Affiliate Economics

Why 80% of iGaming revenue runs through affiliates — and the 4 pillar metrics every operator must track. Includes the Traffic Quality vs. Cost Matrix.

Key Frameworks & Actionables:

  • The underlying force driving 80% of acquisition volume
  • 4 core pillars to evaluate any affiliate campaign
  • How to run a Traffic Quality vs. Cost diagnostic
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  • 10 chapters of operator-ready frameworks
  • KPIs and benchmarks you can apply this week
  • Deal blueprints from the top 1% of operators

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